Annual cultural celebration to feature musical, dance performances; food, activities, local flair

Get ready to celebrate one of the biggest and most anticipated events of the year! Fiesta De Palmas is back at the McAllen Convention Center from October 18-20, 2024! Whether one is a local or visiting from afar, attendees are invited to join for three days of unforgettable fun, food, music, and cultural festivities. This promises to be an incredible weekend as the picturesque grounds of the McAllen Convention Center, 700 Convention Center Blvd., come alive with excitement and entertainment. This year, Fiesta De Palmas promises to be bigger and better, packed with local flair, engaging activities, and memorable moments for the whole family.

The event opens this weekend, Friday, October 18, starting at 5:00 p.m. and continuing until 11:00 p.m.  with free admission this day. Saturday, Fiesta de Palmas is open starting at 12:00 p.m. with a day-long line-up of events and activities through 11:00 p.m.  Finally, enjoy the fun on Sunday, opening at 12:00 p.m. and concluding at 10:00 p.m.  Enjoy free admission on Saturday and Sunday: before 4:00 p.m. and just, $10 after. Tickets are available for purchase at www.ticketmaster.com.

Here’s a sneak peek at what guests can expect at this year’s Fiesta De Palmas:

• Beer Around the World Presented by L&F Distributors (Friday, October 18):

  Kick off the festivities with a special beer-tasting event! Enjoy brews from around the globe while supporting a great cause—proceeds will benefit the Hope Family Health Center. Attendees will be able to sample food tastings from top McAllen Restaurants. This event requires a separate ticket and grants entrance into Fiesta De Palmas, available at www.ticketmaster.com or www.fiestadepalmas.com. 

• H-E-B Helping Here Pumpkin Patch:

  Thanks to H-E-B’s generosity, our pumpkin patch is expanding! Make sure to visit for fun family photo opportunities and Pumkin painting and pick out the perfect pumpkin to take home.

• All-New Local Music Acts:

  This year’s musical lineup features an exciting blend of local talent, including Beatriz Gonzalez, Gatos Locos, Principe Q, Gabriella, Alta Ralea, Arroba Nat, Estereomance, Muzik, and Clara Yolks. Get ready to sing and dance the night away with these incredible performances!

• Voladores de Papantla:

  Experience the breathtaking ritual ceremony of the Voladores de Papantla, a UNESCO-recognized cultural heritage event, as they soar over the main stage in a display of grace and tradition.

• Edufiesta, Presented by McAllen International Airport:

  Engage in interactive educational experiences with organizations like the McAllen Public Library, IMAS, Quinta Mazatlán, UTRGV, South Texas College, and many more, designed to entertain and inspire attendees of all ages.

• Grand Carnival:

  The fan-favorite carnival returns, and this year, organizers are offering a fantastic deal: All-You-Can-Ride passes at a value price on Saturday and Sunday from 2:00 to 6:00 p.m. Don’t miss out on thrilling rides and delicious carnival treats.

• Artisan Mercado & Community Ofrenda:

Shop local at the vibrant Artisan Mercado, featuring a wide variety of vendors. Be sure to visit the Community Ofrenda in the Palm Lobby to honor loved ones from community submissions.

Don’t miss the fun of this spectacular cultural celebration. Enjoy Fiesta de Palmas from October 18 through October 20, 2024, as attendees come together to honor the community’s rich culture, traditions, and vibrant spirit.

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