South Pole Illuminated Festival

The South Pole Illuminated Festival, presented by H.E.B. at the McAllen Convention Center, was a stunning holiday experience. Featuring the tallest RGB Christmas Tree in America, color-changing trees, and a new South Pole & Beyond exhibit with giant holiday lanterns, the festival offered attractions like Santa photos, train rides, gingerbread house building, s’mores, and more. It was a festive celebration that brought the community together for a magical holiday season.